According to new research 83% of internet users have watched video online and 59% watch at least one clip a week. This, apparently, has got the TV companies worried, OMD Media Monkey reports.It shouldn’t. At least not yet. First, over a quarter of interne...

I recently attended a breakfast meeting hosted by AOL which focused on the way the Internet is changing consumers’ attitudes towards brands. AOL’s findings from their Brand New World Part 2 research study provided some compelling statistics and conclusion...

Customer data has been an important part of the advice I give most of my clients for a long time - since I worked for Peppers and Rogers I have tended to suggest that it be called Customer Relationship Management or CRM.   But that time is...

Over the past three days I have read in various sources about three new campaigns starring boobs as the main subject. Now, boobs have been around for a time and entered the marketing arena a long time ago. But does that mean that they literally have to...

The broadband figures released by Ofcom last week backed up what financial results had already told us: there is an unprecedented change taking place in the communications industry in the UK. That change is ushering in what can be described, entirely with...

Hi, Welcome to my blog. Each month I will be updating my blog with tips on how to deal with different aspects of your career. This month I will be talking about Bullying in the workplace or often termed "Office Politics". I hope you find these tips usefu...

Back to the funding issue... So now that the nuts and bolts of the business are in place: you know nice things like an office, a kettle and a CMS that works most of the time, our attention has turned back to funding. I'm not going to preju...

My Dearest Fellow Marketerenos and Marketeristas: Let's face it. It was just as silly to write off the new search engine "Cuil" as a lost cause on the second day as it was to hail "Cuil" as a Google-killer on the first day."Flaming" is one of the less adm...

This month everyone’s been writing about Google’s 10th birthday and their launch of Chrome. This sparked a Friday afternoon debate in the office: has a company has ever built such global dominance so quickly? The quick version is that the birthday lunch...

I recently overheard my friend who is a Media Planner at one of the leading media agencies in the UK telling her friend the lengths they go to ensure they win their pitches. They have just won four in a row which is pretty astounding (and now she’s workin...