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	"All things Twitter" This hub is for Twitter news, analysis, developments and anything else Twitter marketers need to know about Created 17-Sep-2009, captained by Melanie. 4 members, 19 clips, latest 17-Sep-2009
	"What's the beef?" www.whatsthebeef.net is an open hub for all brand marketing related activity -- used to share the latest marketing trends, tips, and innovations. So start clipping stories, ads and white papers now. Created 17-Dec-2008, captained by DD. 6 members, 5 clips, latest 27-Apr-2009
	A bigger bite of Apple All things Apple, from the iPod and iPhone to the iPad, iTunes and apps. Created 09-Feb-2010, captained by Melinda Varley. 3 members, 20 clips, latest 09-Feb-2010
	Are celebrity endorsers worth it? Celebrities - to use or not to use? Created 10-Feb-2010, captained by Melinda Varley. 2 members, 12 clips, latest 10-Feb-2010
	bda and The Copywriter's Crucible Marketing and copywriting news, tips and thoughts Created 20-Nov-2009, captained by MattAmbrose. 2 members, 2 clips, latest 20-Nov-2009
	Bigstuff All things marketing without exception. Nothing is sacred, except for the truth. Created 29-Jun-2009, captained by Paul. 2 members, 0 clips, latest 29-Jun-2009
	Data Management This hub is for all those interested in data quality. For those who understand the importance of good quality data and who want to learn how to increase their ROI and protect their brands through effective data management Created 12-Jan-2009, captained by Michelle Soper-Dyer. 3 members, 3 clips, latest 12-Jan-2009
	Digital Marketing Hub This hub is for everything digital related. It's for marketers who are digital experts and also for traditional marketers who want to learn more. Created 25-Nov-2008, captained by Melanie. 27 members, 80 clips, latest 25-Nov-2008
	Digital PR This hub is for anyone who works in PR - especially in digital. I'll be saving relevant content to this hub so make sure you check back. Created 06-Apr-2009, captained by Melanie. 3 members, 9 clips, latest 06-Apr-2009
	Ethnic and Multicultural communications agency We are the UK leading ethnic and multicultural specialist communications agency with 21 years experience in delivering results for clients. Created 28-Mar-2009, captained by Saraf. 2 members, 5 clips, latest 28-Mar-2009
	getknown client's connectivity! Created 28-Feb-2010, captained by frontlinegrafix. 2 members, 1 clips, latest 28-Feb-2010
	Green Marketing A hub for anyone who is interested in green marketing. Created 29-Apr-2009, captained by Robert. 5 members, 12 clips, latest 29-Apr-2009
	How To Source High Volume Promotional Items from China. How To Source High Volume Promotional Items from China. Whether it’s a B2C or B2B promotion don’t get caught out like some of the recent large retailers. Make sure you use a sourcing agency that can provide you with audit reports/testing certificates and you can trust to deliver the product you originally ordered. A few steps to follow and some pointers along the way. 1. Brief a sourcing agency giving budget, quantity, delivery date and information on audience and what the objective of the campaign will be. 2. Expect ideas and pricing back in 3 working days, if the agency has a good creative department ask for branded visuals using your logo or company colours. 3. Check what the pricing includes i.e testing, samples, freight, taxes and delivery. 4. Decide which ideas you want to pursue and order samples. These should come free of charge and take within 7 – 10 working days to arrive from China. 5. Once the samples arrive, make relevant changes and either ask for further samples else if you are assured these changes will take place, order the product and confirm artwork. 6. Request that the agency reveals the full audit report of the factory that will produce your products, if there is more than one factory then request all reports. This report will reveal staff information, labour hours and wages. Check the date of the audit report, it should not be any more than 1 year old. 7. Pre production samples should take between 10 – 14 working days and should reflect the quality of the previous sample. Check this carefully along with any pantone colours and artwork/packaging. Always keep a pre production sample for reference. The agency will need your approval before proceeding to the next stage. 8. Testing will be carried out on the product and production should only begin if the product has past. The agency should advise on what testing is needed for the specific item, however if you require a second opinion there are testing houses in the UK that can help you, ITS and STR being 2 of the largest. Be clear to the agency that you would like to see these reports as soon as they receive them. 9. Production varies depending on product although between 30 – 50 days for a promotional item is normal. You should be sent a production sample which should match the pre production. 10. Most agencies will carry out a DRI (During Random Inspection) during the production process. This involves taking random items from the production line and ensuring they all meet quality expectations set out by the agency to the factory. Agencies will either use their own employed fully trained auditors in China to do this else they will hire an official testing house to complete this task. 11. A FRI (Final Random Inspection) takes place towards the end of the production and it is not until the agency sees this report and approves it, are the goods released to the freight company. 12. You have the choice to sea freight (approx 35 days), air freight (approx 7 days) or Sea/Air (approx 20 days). This is dependant on the urgency of your promotion and your budget constraints. Your agency can offer all costs and will organise everything for you. 13. Once the goods arrive at the airport/port they will go through customs and all taxes/import duties are paid. The agency will usually include this in the cost dependant on your original requirements, again – check at the start what costs are included. 14. The goods will then be trucked to your warehouses and ready to go. TCS Europe have been sourcing promotional products for over 15 years and with an office in London and China are fully equipped to make the process pain free. Feel free to call if you have any questions or need advice. Kate Twigg 02072697020 Created 03-Jun-2010, captained by Kate Twigg. 2 members, 0 clips, latest 03-Jun-2010
	How To Source High Volume Promotional Items from China. How To Source High Volume Promotional Items from China. Whether it’s a B2C or B2B promotion don’t get caught out like some of the recent large retailers. Make sure you use a sourcing agency that can provide you with audit reports/testing certificates and you can trust to deliver the product you originally ordered. A few steps to follow and some pointers along the way. 1. Brief a sourcing agency giving budget, quantity, delivery date and information on audience and what the objective of the campaign will be. 2. Expect ideas and pricing back in 3 working days, if the agency has a good creative department ask for branded visuals using your logo or company colours. 3. Check what the pricing includes i.e testing, samples, freight, taxes and delivery. 4. Decide which ideas you want to pursue and order samples. These should come free of charge and take within 7 – 10 working days to arrive from China. 5. Once the samples arrive, make relevant changes and either ask for further samples else if you are assured these changes will take place, order the product and confirm artwork. 6. Request that the agency reveals the full audit report of the factory that will produce your products, if there is more than one factory then request all reports. This report will reveal staff information, labour hours and wages. Check the date of the audit report, it should not be any more than 1 year old. 7. Pre production samples should take between 10 – 14 working days and should reflect the quality of the previous sample. Check this carefully along with any pantone colours and artwork/packaging. Always keep a pre production sample for reference. The agency will need your approval before proceeding to the next stage. 8. Testing will be carried out on the product and production should only begin if the product has past. The agency should advise on what testing is needed for the specific item, however if you require a second opinion there are testing houses in the UK that can help you, ITS and STR being 2 of the largest. Be clear to the agency that you would like to see these reports as soon as they receive them. 9. Production varies depending on product although between 30 – 50 days for a promotional item is normal. You should be sent a production sample which should match the pre production. 10. Most agencies will carry out a DRI (During Random Inspection) during the production process. This involves taking random items from the production line and ensuring they all meet quality expectations set out by the agency to the factory. Agencies will either use their own employed fully trained auditors in China to do this else they will hire an official testing house to complete this task. 11. A FRI (Final Random Inspection) takes place towards the end of the production and it is not until the agency sees this report and approves it, are the goods released to the freight company. 12. You have the choice to sea freight (approx 35 days), air freight (approx 7 days) or Sea/Air (approx 20 days). This is dependant on the urgency of your promotion and your budget constraints. Your agency can offer all costs and will organise everything for you. 13. Once the goods arrive at the airport/port they will go through customs and all taxes/import duties are paid. The agency will usually include this in the cost dependant on your original requirements, again – check at the start what costs are included. 14. The goods will then be trucked to your warehouses and ready to go. TCS Europe have been sourcing promotional products for over 15 years and with an office in London and China are fully equipped to make the process pain free. Feel free to call if you have any questions or need advice. Kate Twigg 02072697020 Created 03-Jun-2010, captained by Kate Twigg. 2 members, 0 clips, latest 03-Jun-2010
	Interactive Publications How interactive magazines and catalogues are being used by retailers and publishers to make money. Rich media, video and animation engage readers and make them take action. Created 01-Oct-2009, captained by PaulCrabtreeUK. 1 members, 0 clips, latest 01-Oct-2009
	Loyalty Marketing Hub This is for marketers interested or involved in customer loyalty and retention marketing, whether client side or agency side. Loyalty marketing is more than points = prizes, its any mechanic which looks to build a longer term relationship with customers. Created 08-Oct-2009, captained by sagema. 2 members, 5 clips, latest 08-Oct-2009
	Market Research This hub dedicated to the market research, data analysis and an open forum to discuss best practices across the globe. Created 24-Apr-2009, captained by Meenakshi. 10 members, 3 clips, latest 28-Apr-2009
	Mobile Marketing hub This hub is for everyone who works in mobile marketing or who just wants to know more. We can share content and have debates about how big mobile is set to be this year, so start saving content now! Created 09-Feb-2009, captained by Melanie. 6 members, 38 clips, latest 09-Feb-2009
	MPS - Marketing Professional Services This hub is for everyone who works in marketing within the professional services sector (accountants, solicitors etc etc). We can share content and have debates about the key issues facing professional services marketing. Created 05-May-2009, captained by sin. 2 members, 0 clips, latest 05-May-2009
	Multi-lingual Marketers A hub for marketing professionals who speak more than one language. Created 03-Feb-2010, captained by Flair4Marketing. 2 members, 0 clips, latest 03-Feb-2010
	Pay Per Click hub This hub is for everyone who is an expert in PPC or for those who just want to learn more. This hub will help us all to keep on top of what's happening in the PPC world so start clipping useful and relevant content now. Created 10-Dec-2008, captained by Melanie. 7 members, 14 clips, latest 10-Dec-2008
	Reliance Travel Travel Agency Created 17-Apr-2010, captained by RelianceTravel. 2 members, 0 clips, latest 17-Apr-2010
	Search Engine Optimisation hub This hub is for anyone who is an expert in SEO or who wants to learn more. SEO is something all marketers need to know about so here we can keep up to date with what's happening in the SEO world. Created 08-Dec-2008, captained by Melanie. 24 members, 40 clips, latest 06-Jan-2009
	Selling pvc or silicone products Our products include weird gadgets, gizmos, novelties, business gifts, promotion gifts, advertising gifts, kid gifts and others, including PVC multicolor injection gifts (such as soft PVC keychains, fridge magnets, coasters, PVC pen covers, bookmarks, PVC cups, mobile phone chains, zipper heads, beer mats, book covers, mobile phone plinths, luggage tags, photo frames, suckers, bracelets, trademarks and others), silicone promotion gifts (such as silicone bracelets, MP3 protect covers, mobile phone covers and others), plastic products (nylon buttons and hooks) and hardware (ornaments and key rings). We also supply food charms, EVA phone cases and other products. Created 04-Jun-2010, captained by manager. 2 members, 0 clips, latest 04-Jun-2010
	Social Media Hub This hub is for everyone to share the latest information on social media from utalkmarketing and other sites that offer good free tips. Created 11-Mar-2009, captained by Melanie. 6 members, 71 clips, latest 11-Mar-2009
	The Continental Club Open to everyone with a particular interest in Continental European approaches to marketing, to see how it can inform the Anglo-American model. Created 06-Apr-2009, captained by dev. 4 members, 12 clips, latest 06-Apr-2009
	Web 2.0 Group Open to anyone interested in exploiting Web 2.0 technologies as part of their marketing mix. Created 25-Nov-2008, captained by dev. 11 members, 9 clips, latest 20-Jan-2009
	Web video and online video platforms Getting results from online video. Created 07-Aug-2010, captained by Team Buto. 2 members, 1 clips, latest 07-Aug-2010